Business analytics tool that calculates customer churn rates and retention metrics. SaaS companies and subscription businesses use it to measure customer retention and identify improvement opportunities.
Freemium: Basic calculations, $15/mo premium + analytics
Build a churn rate calculator with customer data input (start count, end count, new customers). Calculate monthly/annual churn rate, retention rate, and customer lifetime value. Include trend analysis, cohort tracking, and industry benchmarks. Add retention improvement suggestions and scenario planning. Focus on getting basic churn calculations working first - you can add cohort analysis later.